Fritz Hansen Catalogue
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Fritz Hansen is Denmark's most renowned furniture manufacturer,
with designers on their books such
as; Arne Jacobsen, Poul Kjærholm
and Cecilie Manz.
My role was to art direct and design Fritz Hansen's new catalogue. In completion of the catalogue, many issues were resolved including; product placement, catalogue functionality,
art direction and layout design.
As a result the catalogue re-establishes
Fritz Hansen's strong Scandinavian design identity.
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Produced at Pleks.
Copenhagen, Denmark.
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